D. van den Beld (Desiré) | University of Twente

Member of the M&C faculty team for Engineering Technology together with Carolien Vos-Robaard, Karina Bakker and Janneke van den Elshout. Specialized in online and social media, but also working on general marketing projects. Member of the M&C Digital Team. Contact person for study programmes: ME, ID, IDE, SET, CE, CEM en CME.

Marketing & Communications (M&C), Marketing (MA)

Shout app

to stimulate student ambassadorship

In August 2017 we launched the app Shout for University of Twente students. The app is intended to activate students to become an ambassador, by letting them fulfil assignments in the app, in exchange for points. With these points they can purchase UT-merchandise and other goodies. Via the assignments in the app students share their love for the UT via their own social media. We can also ask them to send in content for reuse in promoting the university or provide us with feedback to improve our campus. The merchandise they earn, will promote the University everywhere they go. Win-win! Shout is available for all UT-students and provides individual and group assignments via their smartphone or tablet. Unfortunately UT employees and alumni can't join the app yet. We're planning to add this option in 2019.

d.vandenbeld@utwente.nl

www.linkedin.com/in/desirevdbeld/

Visiting Address

University of Twente
Marketing & Communications
Horst Complex (building no. 20), room Z114
De Horst 2
7522LW Enschede
The Netherlands

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University of Twente
Marketing & Communications
Spiegel (building no. 02), room KANTOORTUIN
Drienerlolaan 5
7522NB Enschede
The Netherlands

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Mailing Address

University of Twente
Marketing & Communications
Spiegel KANTOORTUIN
P.O. Box 217
7500 AE Enschede
The Netherlands

Marketing & Communications (M&C), Marketing (MA)

University of Twente Drienerlolaan 5
7522 NB Enschede

+31 (0)53 489 9111
info@utwente.nl
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