to stimulate student ambassadorship
In August 2017 we launched the app Shout for University of Twente students. The app is intended to activate students to become an ambassador, by letting them fulfil assignments in the app, in exchange for points. With these points they can purchase UT-merchandise and other goodies.
Via the assignments in the app students share their love for the UT via their own social media. We can also ask them to send in content for reuse in promoting the university or provide us with feedback to improve our campus. The merchandise they earn, will promote the University everywhere they go. Win-win!
Shout is available for all UT-students and provides individual and group assignments via their smartphone or tablet. Unfortunately UT employees and alumni can't join the app yet. We're planning to add this option in 2019.