My objectives as academic are to contribute with research knowledge not only interesting for academia but also relevant to the field and to develop the University of Twente as a hub of Digital Marketing not only on national but also European level.
My objective: to contribute to research knowledge not only interesting for academia but also relevant for the field.
UT Research Information System
Google Scholar Link
Elective Digital Marketing for Networked Business (DMNB) Code 201700068
International Business Administration. Module Coordinator and lecturer
Elective Advanced Topics in Digital Marketing (TDM): Code 201700080
Master Specialization Track Strategic Marketing and Business Information (SMBI)
Course coordinator and lecturer
Affiliated Study Programmes
European Institute of Innovation and Technology (Brussels, Belgium)
- EIT Digital Professional. Development of professional course on Digital Marketing
- EIT Digital. Business development