As a PhD candidate in inclusive design, I combine my passion for design with a solid scientific foundation. I connect theory and practice by applying a broad range of research methods and translating insights into concrete applications in design.
I am a PhD candidate at Fontys University of Applied Sciences, within the Moral Design Strategy (Inclusive Society) research group, and at the University of Twente, where I am affiliated with the Product Market Relations research group. My work focuses on design, inclusivity, ethics, and behaviour change.
In addition, I lecture in marketing research, marketing, design thinking, and facilitate workshops within the Data and Insight Network. Finally, as the author of several publications, including the award-winning textbook Marketing Research Design (2021).