About Me
Romée Lammers is a BMS signature PhD candidate working at the department of Communication Science (CS) and is affiliated with the departments of Research Methodology, Measurement & Data Analysis (OMD) and Technology, Management & Supply (TMS).
Her research focusses on (digital) social marketing, specifically in the field of the energy transition. She is currently working on a PhD project called: ‘What’s your story? Fostering the energy transition by means of segmentation, behavioral targeting and narratives.’ Which focusses on understanding the segmentation of citizen groups within the energy transition, and how to approach these segmentations in a personalized and accurate manner.
Organisations
Education
Affiliated Study Programmes
Bachelor
Master
Courses Academic Year 2022/2023
Courses Academic Year 2021/2022
Projects
Contact Details
Visiting Address
University of Twente
Faculty of Behavioural, Management and Social Sciences
Cubicus
(building no. 41), room C213
De Zul 10
7522NJ Enschede
The Netherlands
Mailing Address
University of Twente
Faculty of Behavioural, Management and Social Sciences
Cubicus
C213
P.O. Box 217
7500 AE Enschede
The Netherlands